Conflict tactics

A leader of "one of the most powerful People's Organizations in the nation" describes the problem.

"The giant of the retail business life of the Across the tracks neighborhood is Tycoon's Department Store. Its size, voiume of business, and capital indelibly mark it as 'big business' ...

The size of Tycoons's reflected inversely its interest in the local people. It was the biggest and its financial backing the richest and its prices the lowest. Such a commercial combination seemed impregnable; to hell with public relations. As long as Joe Dokes could buy cigarettes 20 per cent cheaper at Tycoon's he would keep coming regardless of what anyone said. Money talks, and here it is hollering cigarettes $1.30 a carton every place, but at Tycoon's $1.05. Black and White scotch $3.25 any place, $2.25 at Tycoon's. Why worry about public relations? Money talks. Let the little squirts--the two-by-four stores--do the back-patting of the neighborhood priests or the leaders of church and fraternal organizations, or shell out in contributions for dance programs in youth clubs, or for building a recreation hall in a parish. Let those small businesses pay off. ..."

--Saul D. Alinsky, Rules for Radicals (1945), pp. 156-57